How to improve your pay per click (PPC) ads earnings especially for low traffic blogs

If you noticed recently, I have been engaged in lots of tutorials for my by blog readers, this has been borne out of great desire to teach people out there valuable things they need to know about blogging and other things especially for the upcoming ones. 

Since I believe that acquired knowledge is reciprocal, I have also learnt a lot of valuable things on blogging and other things from great people above me and so I no longer hesitate in sharing my acquired knowledge which has improved me in so many ways and I do that in order to encourage and promote the learning circle.

Today I want to be discussing on a very important aspect of blogging that made many to start up blogging i.e. on how to improve on their pay per click (PPC) ads earnings, especially for the low traffic blog owners or newbies. 

I have seen and witnessed so many confusions befalling low traffic blog owners and newbies in terms of selecting and making use of the different PPC ads network providers in monetizing their blogs.

One thing that I am certain about is that no matter the type of PPC ads network or the number of different ads network that you are placing on your blog, it has always been geared towards monetization or improving on your PPC earnings. 

But the sad news here is that on trying to monetize their blogs with these different ads network, a lot of bloggers especially the low traffic blog owners and the newbies have always made use of these ads wrongly thereby hampering their chances of getting the best out of them. 

This amounts to them ending up earning miserly few cents or not even earning at all as the case may be.

You can read: how to monitor and see your blogging improvement so that you will not give up at the long run

I want to reveal and talk more on such mistakes in order for corrections to be taken and to improve on our PPC ads earning. As I have mentioned before that these mistakes are mostly peculiar to the newbie bloggers whom out of confusion and lack of adequate knowledge tend to use these ads networks indiscriminately thereby ending up compounding their problems. 

Choosing the right PPC ads network to use in monetizing their blogs has always been the problem, especially for those that Google Adsense has rejected severally from becoming part of their publishers network.

It is important to note here that out of the numerous but different PPC ads network available all over the internet today, Google Adsense has remained the best in terms of higher pay on cost per click (CPC). 

Apart from Adsense, there are hardly other ads networks that pay more than $0.05 per click. We have other so called Adsense alternatives like Addynamo, medianet, Chikita, Adorinka, B4PSDS, smowtion, bidvertiser etc, but none of them has paid close what Adsense is paiying in terms of PPC.

Most times, you get to see bloggers with miserly 100 to 200 daily pageviews with their blogs, placing Adsense together with one or two more different ads from different ads network providers on their blogs, while you see some without Adsense placing 2 to 3 different Adsense alternatives on their blogs in a bid to enhance their ads earnings. 

In case you don’t know, what such practice simply implies is competitions amongst these different ads network that you are serving on your blog at once and what that can easily amount to is that you will end up earning few cents or nothing with your tiny traffic or low page views.

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I see no reason why you should place two, three or more different ads unit from different ads network providers on your low traffic blogs for now, considering that most of these ads network providers that you are using at the same time offer similar way of serving their PPC ads.

One thing that we know for sure is that money is in the traffic when it comes to monetized blogging, then why share or allow your low traffic to compete for clicks on these different ads that you are serving all at once, when you know that you can maximise your earnings and concentrate with just one of these ads network provider and use it alone on your blog for the meantime pending when your blog traffic improves. 

Simple, with a low traffic blog for now, if you have Adsense, use Adsense alone on your blog, if you don’t have adsense choose only one of the Adsense alternatives, stick to it and make use of it to monetize your blog till your blog traffic improves massively, then you can then consider to introduce more of the ads from different providers. 

After all for Adsense, you are allowed to place up to 3 different ads unit on a page in your blog, and some of the other ads network providers even allow you to place more than 3 ads unit per page.

It is only when you have massive traffic that you should consider using two, three or more of these different ads network providers to monetize your blog.

Even when the different ads compete amongst themselves in this case, with your massive traffic, each of the different ads network still gets fair share of clicks and impressions and you still make reasonably earnings from each of them without getting discouraged or discontented with your efforts and earnings. 

You can also read: how to make your blog posts attractive

If you are still having low traffic on your blog for the mean time don’t get confused into jumping from one ads network provider to another or by using different ads network provider in the name of monetizing your blog and thinking that you are doing yourself good or that you are trying to improve your ads earning by such practice. 

It is never a healthy idea to engage in such for now considering your low traffic. Remember these sayings, ‘’a rolling stone, they say gathers no moss’’ and also ‘’slow and steady always wins the race’’

Considering the difficulty involved these days in getting Adsense approval, if you don’t have Adsense, choose any one of the good alternatives, stick to that one, continue your good work of providing juicy contents for your blog readers, with proper blog posts and blog posts promotions, with time your traffic will increase gradually, then by the time your traffic goes viral, you can now introduce different ads to your blog if you so wish. 

One thing I always want you to understand and have at the back of your mind, is that making money with blogging is a time function, hard work and consistency always pays at the long run.